The effects of voters' commitment on media choice & use frequency
dc.contributor.advisor | Poindexter, Paula Maurie | |
dc.creator | Zhou, Jianchuan | |
dc.date.accessioned | 2022-02-03T23:00:31Z | |
dc.date.available | 2022-02-03T23:00:31Z | |
dc.date.issued | 2004-05-22 | |
dc.description.abstract | Using the data collected from a telephone survey before a 2002 gubernatorial election, this study analyzed the relationships among citizens’ commitment to vote, media use, and social characteristics. The result showed that news media fell short in its role of bringing up voter’s interest and commitment to participate in the election. Rather, vote commitment, which is a consequence of socioeconomic status, has a greater power to determine voters’ media use behavior. The result also showed that newspaper use is a stronger indicator of vote commitment than is television news use | en_US |
dc.description.department | Journalism and Media | en_US |
dc.format.medium | electronic | en_US |
dc.identifier.uri | https://hdl.handle.net/2152/96507 | |
dc.identifier.uri | http://dx.doi.org/10.26153/tsw/23422 | |
dc.language.iso | eng | en_US |
dc.relation.ispartof | UT Electronic Theses and Dissertations | en_US |
dc.rights | Copyright © is held by the author. Presentation of this material on the Libraries' web site by University Libraries, The University of Texas at Austin was made possible under a limited license grant from the author who has retained all copyrights in the works. | en_US |
dc.rights.restriction | Restricted | en_US |
dc.subject | Voter commitment | en_US |
dc.subject | Media choice | en_US |
dc.title | The effects of voters' commitment on media choice & use frequency | en_US |
dc.type | Thesis | en_US |
dc.type.genre | Thesis | en_US |
thesis.degree.department | Journalism | en_US |
thesis.degree.discipline | Journalism | en_US |
thesis.degree.grantor | University of Texas at Austin | en_US |
thesis.degree.level | Masters | en_US |
thesis.degree.name | Master of Arts | en_US |
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