Cognitive development's effects on development of loyalty in sports fans

dc.contributor.advisorTodd, Jan
dc.creatorReifurth, Katherine Rose Nakamotoen
dc.date.accessioned2014-04-22T15:16:15Zen
dc.date.issued2013-12en
dc.date.submittedDecember 2013en
dc.date.updated2014-04-22T15:16:16Zen
dc.descriptiontexten
dc.description.abstractSport fans develop strong loyalties to their favorite teams, but there has been little research conducted on when this loyalty is formed. Previous research suggests that loyalty can form at very young ages, but it is difficult to classify young children based on age due to their rapid development over short periods of time. This is why it is necessary to use cognitive development stages to classify groups of young subjects in order to accurately group their predictive actions and abilities. Very little research has been done on sport loyalty development, especially using cognitive development as a categorizing tool. It is this report’s suggestion that more research must be done on this subject to truly understand the implications of this measurement tool and its effects on the development of loyalty.en
dc.description.departmentKinesiology and Health Educationen
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttp://hdl.handle.net/2152/24070en
dc.subjectSportsen
dc.subjectLoyaltyen
dc.subjectCognitive developmenten
dc.subjectFansen
dc.titleCognitive development's effects on development of loyalty in sports fansen
dc.typeThesisen
thesis.degree.departmentKinesiology and Health Educationen
thesis.degree.disciplineKinesiologyen
thesis.degree.grantorThe University of Texas at Austinen
thesis.degree.levelMastersen
thesis.degree.nameMaster of Science in Kinesiologyen

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