The motives of endurance athletes to participate in cause-related or non-cause-related sport events
| dc.contributor.advisor | Heere, Bob | en |
| dc.contributor.committeeMember | Newland-Smith, Brianna | en |
| dc.creator | Rundio, Amy Susan | en |
| dc.date.accessioned | 2011-10-05T15:53:10Z | en |
| dc.date.available | 2011-10-05T15:53:10Z | en |
| dc.date.issued | 2011-08 | en |
| dc.date.submitted | August 2011 | en |
| dc.date.updated | 2011-10-05T15:53:17Z | en |
| dc.description | text | en |
| dc.description.abstract | Many non-profit organizations in need of funding have turned to using endurance athletic events as fundraisers. These events, also known as cause-related sport events, can fulfill the many needs and desires of athletes. This study was designed to compare the motives of athletes in cause-related and non-cause-related sport events. Using the Motives of Marathoners Scales (MOMS), participants were asked to rate their motivations for attending either a cause-related sport event or non-cause-related sport event. Multiple motivations were found for attending both cause-related and non-cause-related sport events. Being associated with a cause provided cause-related sport events with an attribute that attracted participants for self-esteem, recognition/approval, personal goal achievement, and competition reasons. Non-cause-related events attracted participants motivated by general health motives. Overall, motives to attend events can be affected by the event’s attributes, such as affiliation with a cause, and these event attributes can fulfill more than one motive. | en |
| dc.description.department | Kinesiology and Health Education | en |
| dc.format.mimetype | application/pdf | en |
| dc.identifier.slug | 2152/ETD-UT-2011-08-4342 | en |
| dc.identifier.uri | http://hdl.handle.net/2152/ETD-UT-2011-08-4342 | en |
| dc.language.iso | eng | en |
| dc.subject | Motivation | en |
| dc.subject | Cause-related sport | en |
| dc.title | The motives of endurance athletes to participate in cause-related or non-cause-related sport events | en |
| dc.type.genre | thesis | en |
| thesis.degree.department | Kinesiology and Health Education | en |
| thesis.degree.discipline | Kinesiology | en |
| thesis.degree.grantor | University of Texas at Austin | en |
| thesis.degree.level | Masters | en |
| thesis.degree.name | Master of Science in Kinesiology | en |