Linked but desynched: An OODA analysis of associated entrepreneurship accelerator programs

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Date

2022

Authors

Spinuzzi, Clay
Cochran, Robert
Pogue, Gregory P.

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Journal of Business and Technical Communication

Abstract

Accelerators support fledgling ventures with a set curriculum, moving them through a cycle of venture development, culminating in a Demo Day pitch in which the ventures argue for their viability. Yet firms are often involved in multiple programs with conflicting objectives and cycles. No research has addressed such conflicts. In this article, we examine an accelerator program partially linked to others to share resources. Drawing on the OODA framework, we identify disjunctures among cycles, anchoring this analysis at the final pitch. Working back from this Decide point, we examine interference among the associated programs.

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The final published version of this article is available at https://journals.sagepub.com/doi/full/10.1177/10506519221121813

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