Drivers of environmentally-friendly technology adoption : electric vehicle and residential solar PV adoption in California
MetadataShow full item record
The use of electric vehicles (EVs) and residential solar photovoltaic (PV) panels is expected to play a role in stabilizing greenhouse gas concentrations in the atmosphere within an acceptable range, to mitigate detrimental climate change impacts. This thesis uses two uniquely rich datasets from the EV and residential solar PV market in California to study the demographic, motivational, social and informational influences on technology adoption decision-making. Rogers’ diffusion of innovations theory and the theory of planned behavior (TPB) are extensively used to contextualize the findings. Several findings aligned with Rogers’ generalizations regarding communication channels and characteristics of earlier adopters, and the increasing role of interpersonal communication channels signaled a shift to the early majority. Strong support was also found for the theory of planned behavior through the identification of the role of personal norms, subjective norms, attitude, and perceived behavioral control on intention and, ultimately, behavior. Information channels used by the EV cohort suggest a possible departure from TPB through the role of habitual behavior and attitudinal formation.
Showing items related by title, author, creator and subject.
African American adoptions: an exploratory study of post-adoption outcomes among African American adoptive families who have adopted children from African American adoption agencies Smith-McKeever, Thelma Chedgzsey (2002)The parents of 83 African American special-needs children who adopted through two private African American adoption agencies in California were surveyed regarding their post-adoption adjustment, satisfaction with their ...
The Addis Ababa document on refugees and forced population displacements in Africa: Adopted by the OAU/UNHCR symposium Held in Commemoration of the twenty-fifth anniversary of the adoption of the 1969 OAU Convention Governing the specific aspects of refugee Problems in Africa and the twentieth year of its entry into force ORGANISATION FOR AFRICAN UNITY (OAU) / UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES (UNHCR) (Reseau Documentaire International Sur la Region de Grands Lacs Africains, 1994-09-10)
Exploring psychological difference between adopters and non-adopters of user generated audience segmenting functions Dong, Zhifei (2015-05)This exploratory study attempts to seek differences in levels of narcissism, Machiavellianism, self-monitoring, Internet self-efficacy (ISE), and privacy concerns and controls between adopters and non-adopters of audience ...