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dc.contributor.advisorWilcox, Gary B.en
dc.creatorDriscoll, Daniel Benjaminen
dc.date.accessioned2015-11-03T16:45:22Zen
dc.date.available2015-11-03T16:45:22Zen
dc.date.issued2014-05en
dc.date.submittedMay 2014en
dc.identifierdoi:10.15781/T2B908en
dc.identifier.urihttp://hdl.handle.net/2152/32181en
dc.descriptiontexten
dc.description.abstractThe nature of this Report is to outline the proposed business opportunity for reQwip -- an online marketplace for buying, selling and renting sports equipment -- and the go-to-market strategy for this young startup. reQwip is an Austin, Texas-based technology company founded by students and alumni of The University of Texas at Austin for the purpuse of creating a mobile, peer-to-peer (P2P) marketplace for buying, selling and renting new and used sports equipment. ReQwip is launching its minimum viable product (MVP) in Spring 2014. The MVP is a liquid marketplace focused specifically on buying and selling new and used cycling and triathlon gear in Austin,TX and greater Central Texas. This MVP is our gateway into a sporting goods industry worth $150 billion in sales worldwide and $54 billion in the United States, of which $1-3 billion is used gear sales in the U.S.en
dc.format.mimetypeapplication/pdfen
dc.language.isoenen
dc.subjectBusiness planen
dc.titleReQwip : business plan and go-to-market strategyen
dc.typeThesisen
dc.date.updated2015-11-03T16:45:22Zen
dc.contributor.committeeMemberCunningham, Isabellaen
dc.description.departmentAdvertisingen
dc.description.departmentBusiness Administrationen
thesis.degree.departmentAdvertisingen
thesis.degree.departmentBusiness Administrationen
thesis.degree.disciplineAdvertisingen
thesis.degree.disciplineBusiness Administrationen
thesis.degree.grantorThe University of Texas at Austinen
thesis.degree.levelMastersen
thesis.degree.nameMaster of Artsen
thesis.degree.nameMaster of Business Administrationen


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