Arctic resource development : a public affairs approach
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The Alaskan Arctic region is estimated to hold the largest undiscovered Arctic oil deposits---about 30 billion barrels. Realizing this immense potential, however, will not be easy, as firms face technical, political and regulatory barriers in their quest to explore and develop this frontier. To overcome these challenges, energy companies should adopt a comprehensive education and engagement strategy. This document formulates key elements of a strategy to help alleviate concerns of the stakeholders who have the power to thwart development. At a time of uncertainty over offshore oil and gas development in the U.S. Arctic, a combined education and engagement campaign promises to help interested parties protect and expand their license to operate in the region.