stream_size 40079 stream_content_type text/plain stream_name spinuzzi-2017-jbtc-intro.pdf.txt stream_source_info spinuzzi-2017-jbtc-intro.pdf.txt Content-Encoding UTF-8 Content-Type text/plain; charset=UTF-8 Introduction...
to Special Issue on the Rhetoric of Entrepreneurship By: Clay Spinuzzi Author’s preprint Published in The Journal of Business and Technical Communication Date: April 2017 doi: 10.1177/1050651917695537 Abstract: Introduction to a...

-1 Content-Type text/plain; charset=ISO-8859-1 Understanding the value proposition as a cocreated claim Noelle London University of Texas at Austin london.noelle@gmail.com Gregory Pogue IC2 Institute gpogue@ic2.utexas.edu Clay Spinuzzi...
University of Texas at Austin clay.spinuzzi@utexas.edu Abstract - In this paper, we examine five cases of technology commercialization in terms of how entrepreneurs advance a specific kind of claim: the value proposition. The value proposition can...

/plain; charset=ISO-8859-1 Co-creation by Commenting: Participatory Ways to Write Quicklook? Reports Eva-Maria Jakobs RWTH Aachen University e.m.jakobs@ tk.rwth-aachen.de Clay Spinuzzi University of Texas at Austin clay.spinuzzi@ utexas...
and entrepreneur communication in general. Index Terms ? Entrepreneurship communication, professional commenting, revision, Quicklook? report, TACR INTRODUCTION Spinuzzi et al (2014) characterize entrepreneurship as the ability to communicate a technological...

stream_size 58924 stream_content_type text/plain stream_name spinuzzi-2015-how-do-entrepreneurs-hone-their-pitches.pdf.txt stream_source_info spinuzzi-2015-how-do-entrepreneurs-hone-their-pitches.pdf.txt Content-Encoding ISO-8859...
-1 Content-Type text/plain; charset=ISO-8859-1 How do entrepreneurs hone their pitches? Analyzing how pitch presentations develop in a technology commercialization competition Clay Spinuzzi Department of Rhetoric and Writing University of Texas...

stream_size 31225 stream_content_type text/plain stream_name spinuzzi-2016-good-idea-is-not-enough.pdf.txt stream_source_info spinuzzi-2016-good-idea-is-not-enough.pdf.txt Content-Encoding UTF-8 Content-Type text/plain; charset...
=UTF-8 International Conference on Competitive Manufacturing A good idea is not enough: Understanding the challenges of entrepreneurship communication. Clay Spinuzzi1, Eva-Maria Jakobs2, Gregory Pogue3 1University of Texas at Austin...

stream_size 97818 stream_content_type text/plain stream_name spinuzzi-2015-remaking-the-pitch.pdf.txt stream_source_info spinuzzi-2015-remaking-the-pitch.pdf.txt Content-Encoding ISO-8859-1 Content-Type text/plain; charset...
the Pitch: Reuse Strategies in Entrepreneurs' Pitch Decks ?CLAY SPINUZZI , SCOTT NELSON , KEELA S. THOMSON , FRANCESCA LORENZINI , ROSEMARY A. FRENCH , GREGORY POGUE , SIDNEY D. BURBACK , AND JOEL MOMBERGER Abstract?Research problem: Examines how Korean...

stream_size 90443 stream_content_type text/plain stream_name spinuzzi-2014-making-the-pitch.pdf.txt stream_source_info spinuzzi-2014-making-the-pitch.pdf.txt Content-Encoding ISO-8859-1 Content-Type text/plain; charset=ISO-8859...
: Examining Dialogue and Revisions in Entrepreneurs? Pitch Decks ?CLAY SPINUZZI, SCOTT NELSON, KEELA S. THOMSON, FRANCESCA LORENZINI, ROSEMARY A. FRENCH, GREGORY POGUE, SIDNEY D. BURBACK, AND JOEL MOMBERGER Abstract?Research problem: The question: How Korean...

stream_size 79610 stream_content_type text/plain stream_name spinuzzi-2015-how-magnets-attract-and-repel.pdf.txt stream_source_info spinuzzi-2015-how-magnets-attract-and-repel.pdf.txt Content-Encoding UTF-8 Content-Type text...
/plain; charset=UTF-8 1 How magnets attract and repel: Interessement in a technology commercialization competition To appear in Written Communication, January 2016, doi: 10.1177/0741088315614566 Clay Spinuzzi Department of Rhetoric and Writing...