• It's All in Your Head: The Promise of Intellectual Property 

      Bratic, Walter (Bureau of Business Research, The University of Texas at Austin, 1998-06)
      In today’s knowledge-based global economy, intellectual assets often supersede physical assets as the basis of corporate value. Increasingly, companies build their competitive advantage upon a foundation of intellectual ...
    • Texas Business Review, June 1998 

      Association of University Technology Managers; Bratic, Walter; McLane, Patrick (Bureau of Business Research, The University of Texas at Austin, 1998-06)