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| Essays in direct marketing : understanding response behavior and implementation of targeting strategies | 343 |
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| December 2012 | January 2013 | February 2013 | March 2013 | April 2013 | May 2013 | June 2013 | |
| Essays in direct marketing : understanding response behavior and implementation of targeting strategies | 13 | 16 | 19 | 19 | 25 | 32 | 17 |
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| SINHA-DISSERTATION.pdf | 218 |
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